Jennifer Government by Max Barry
Monday, January 23rd, 2012It seems impossible to avoid advertising in today’s world of media overload and commercial competition. There are ads on TV, Radio, the Internet, and just about anywhere you look. In his book, Jennifer Government, Max Barry portrays a world where this has gone to the extreme. There are no taxes, government services are paid for by the individual, and companies can do just about what they want. In the beginning of a book, an executive at Nike hires someone to kill customers so they can sell more shoes.
Jennifer Government is the agent called in to examine the shootings. After finding someone one who will pay for the investigation she discovers that John Nike, a former lover and Nike executive, is behind the shootings. Now she just has to find a way to track John down and arrest him. Unfortunately, for Jennifer, John is in the process of trying to overthrow what is left of the government so his company and others can truly rule the world in the name of greater profits.
This book is not one you will want to read if you think unrestrained capitalism is the answer to all our economic problems. On the other hand, this is the book for you if you enjoy a well developed plot with believable character. As Jennifer and her partner Calvin search for a way to arrest and charge John the reader is shown what could happen if we are not careful.
Excerpt
“I’ve given you a world without Government interference. There’s no advertising campaign, no intercompany deal, no promotion, no action you can’t take. You want to pay kids to get the swoosh tattooed on their foreheads? Who’s going to stop you? You want to make computers that need repair after three months? Who’s going to stop you? You want to reward consumers to complain about competitors in the media? You want to pay them for recruiting theirlittle brothers and sister to your brand of cigarettes? You want the NRA to help you eliminate your competition? Then do it. Just do it?
“Their faces; ah, their faces. They hadn’t seen this coming at all, John realized. He was opening the door to a brave new commercial world and they were transfixed by the pure, golden light of profit spilling from it.”








